Welcome 001 2013 Digital Petethepipster New: Avengers Heroes
is a 14-page "custom comic" produced by Marvel Custom Solutions in partnership with the advertising agency BBDO New York and its Diversity Council. While some digital listings associate it with late 2013, it was widely released and promoted in April and May of 2014 as part of a campaign to celebrate diversity and human heroism. Production & Distribution
High-energy, family-friendly, and heavy on team chemistry. 🔥 What Makes It Interesting 1. The "Entry-Point" Strategy
The following is a breakdown of the 2013-2014 custom comic , its origins, and its significance within the Marvel digital landscape. Overview: Avengers: Heroes Welcome #1 (2013/2014) avengers heroes welcome 001 2013 digital petethepipster new
The story features iconic versions of the team, including , alongside characters like Nova (Sam Alexander) and She-Hulk. Because it was a promotional or public service announcement (PSA) style comic, it avoids complex ongoing continuity to remain accessible to new readers. The narrative focuses on what makes someone a hero, often highlighting everyday acts of courage and the importance of diverse perspectives in society. Collectibility and Rarity
: Because it was a promotional "custom comic," it is often excluded from standard Marvel "canon" or numbered series runs, though it remains a notable piece of Bendis-era Marvel history. is a 14-page "custom comic" produced by Marvel
Avengers: Heroes Welcome #1 was born out of this initiative. Distributed primarily as a free or promotional digital comic, the issue was designed to introduce casual fans to the core Avengers roster—including Iron Man, Captain America, Thor, the Hulk, Black Widow, and Hawkeye. The storyline was self-contained, light on complicated continuity, and heavy on high-stakes superhero action, serving as an on-ramp for readers who had only ever seen the characters on the silver screen. The "Petethepipster" Digital Archive Phenomenon
His comic reader, CD_Display, lagged for a moment—a glitch unusual for a simple digital comic. When the first page loaded, the pixels seemed to swim before settling into a crisp, vibrant image. It wasn't standard comic art. It looked like a high-definition blend of 3D modeling and painted oils. 🔥 What Makes It Interesting 1
The comic captures a specific era when Marvel was actively using its cinematic momentum to fuel philanthropic and patriotic public relations campaigns.